Jolisa Williams Joins Bowie State as Assistant AD For Media Relations
BOWIE, Md. – Bowie State University Vice President of Athletics and Recreation Clyde Doughty, Jr. has announced the addition of
Jolisa Williams as the Assistant Athletic Director for Media Relations Wednesday afternoon.
Williams takes over the Media Relations area at BSU after long-time Sports Information Director and legend Gregory Goings, retired serving in the departments capacity for nearly 18 years. She will serve as the contact for all of Bowie State's 13 sport teams and as the departments spokesperson.
"BSU athletics is truly excited to have
Jolisa Williams join our team," said Doughty, Jr. "Jolisa is an experienced CIAA veteran having been a student-athlete at St. Augustine's University and serving as an administrator at Shaw University."
Williams arrived at Bowie State University after spending six years (2015-2021) at Shaw University as the Assistant Athletic Director for Media Relations.
"As she takes control of our media relations department, I am extremely confident that Jolisa will elevate the image and brand of our growing athletic department to reflect the pillars of our great university; academic excellence, student success, and supporting the long term viability of Bowie State University," added Doughty, Jr.
During her tenure at Shaw, Williams rebranded and set new heights for the media relations area that included a redesign of the athletic website, enhancing the social media platforms – which was ranked amongst the top 30 amongst DII and first in the Central Intercollegiate Athletic Association (CIAA) Conference (2017). Furthermore, she introduced the "Shaw Report" a weekly podcast that featured coaching interviews, recaps and previews of athletic events.
Williams led the departments streaming platform also known as "The Shaw Bears Sports Network" in which the department streamed football, men's and women's basketball, women's volleyball, men's and women's soccer and softball all in one season for the first time ever in the departments history.
Over the years, Williams has had a great deal of experience covering championship caliber programs at Shaw. Williams handled the publicity for the 2016 women's volleyball team, which captured their first CIAA championship in 21 years and advanced to the NCAA tournament for the first time in school history. Additionally, she also managed the 2018 CIAA championship run for the Lady Bears women's volleyball team and second appearance in the NCAA tournament. As for the women's tennis team, Williams also had the pleasure of covering the Lady Bears three-peat (2017, 2018, 2019) CIAA Championship success and several NCAA tournament appearances.
Williams was named the CIAA John Holley Sports Information Director of the Year in 2018-19 and again following the 2016-17 year – which at the time was just her second year at Shaw.
Since 2017, Williams serves as a member of the CIAA Management Council. She was appointed to her management council seat after being elected president of the CIAA Sports Information Directors Association (CIAA-SIDA).
Previously, Williams spent time as the Director of Sports Information & Marketing at Richard Bland College in 2014. During her time there, she was the main contact for all nine-sport teams including the men's basketball program that captured the 2015 Region 10 Conference title and NJCAA National Championship for DII basketball. She was also responsible for the 2015 Region 10 regular-season champion softball team and five track and field national qualifiers.
Prior to Richard Bland, Williams interned at Virginia State University where she aided the athletic department in various areas. Along with assisting with publicity for basketball, football and baseball, she served as the primary contact for women's basketball, volleyball, women's tennis and softball. Williams also played a role in growing VSU athletics social media platforms as a graduate student.
A 2012 Magna Cum Laude graduate of Saint Augustine's University, Williams earned her Bachelor of Science in Sport Management. As a four-year letter winner for the Lady Falcons women's basketball team, Williams served as the starting point guard and contributed to the CIAA Western Division title in 2009-10 as well as three CIAA Team Highest GPA Awards for women's basketball during her tenure.
Williams earned a Master's degree from Virginia State in 2014.
A native of Charles City, Va., Williams was All-District First Team recipient for four years at Charles City High School, where she ranks second on the all-time scoring list and current leader assist leader. She averaged 21.1 points, 4.2 assist, and 7.3 rebounds per game.
Williams is a member of College Sports Information Directors of America (CoSIDA) and Black College Sports Information Directors Association (BC-SIDA).
For the most up-to-date information on Bowie State University Athletics and its 13 varsity sports teams, please visit www.
bsubulldogs.com.